Flipkart Case Study

                 Hello Friends Today we will discuss about Flipkart . There will be fewer people who do not know about this company.  Today we are going to see What was the Strategy due to which Flipkart has reached here today .  

       So let's get Started    

                Friends, both Sachin Bansal and Binny Bansal founded Flipkart in 2007, laid the foundation of Flipkart, the one of the world's largest e-commerce company.  

             Friends, the interesting thing is that Sachin Bansal and Binny Bansal used to work with Amazon at one time.  Used to work for Amazon.  In a way, he used to work in Amazon and today his is competing with Amazon. 

               While working at Amazon, Sachin Bansal and Binny Bansal got an ID that they too could start an India ecommerce site in India.  He quit Amazon's job and thought of starting his own e-commerce side. The foundation of the Flipkart was laid on 5 September 27.  The two Bansal together set up a Flipkart.

             At that time most ecommerce sites in India were not at fault because people did not have the mindset.  People believed that if I want to buy anything, we should go and touch it physically.  That is why the Ecommerce site did not work so much in India. 

             And the mindset of the people was also how to pay them before getting the item.  How can we give money to those stores before we get anything before anyone else or online store gets the item.  People could not understand about him. 

               But Sachin Bansal and Binny Bansal did not do so.  He launched the cash on delivery app on his ecommerce site is Flipkart.  For the first time any one e-commerce website in India offered cash on delivery option.  Otherwise, on every e-commerce website, you used to get a debit card or change option.  Not that cash on delivery was being used on the card for the first time. 

                In the beginning, Buch used to sell like Amazon too.  At one time Sachin Bansal and Binny Bansal used to deliver on their own scooter. The hard work of Sachin Bansal and Binny Bansal paid off and in 2809 Flipkart sold 40 million rupees. 


               As soon as the company saw profit, many investors got ready to put money in Flipkart.  Sachin Bansal and Binny Bansal also raised huge funding of Amazon Flipkart and today that company never looked back.

                 Friends, the whole world was shocked when in 2014 Flipkart bought myntra.com.  Mitra.com is a very big commerce website, today every other thing is found in Flipkart, which we need is electronic or household items or our clothes or anything we need from our mouth.  Meets in Flipkart. 

                Friends, at present time, more than 15000 workers work in chip cards. And today Flipkart has become one such company in the world which is very big in the opinion sector and today again in India, Flipkart competes with Amazon. 

                Friends, everyone must have understood this story, how can we do anything if we give it here and our will is strong.  You can also use it in your retail or wholesale business, you can understand and move forward. 

                 So Friends that is for today , I Hope you like it .   

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